Deutscher Universitatsverlag
Vergleichende Werbung (English, Angelika Wiltinger)
₹4,601
Inclusive of all taxes. Free shipping across India.
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Specifications
| Publisher | Deutscher Universitatsverlag |
| Language | English |
| ISBN-13 | 9783824477197 |
| ISBN-10 | 382447719X |
| Author | Angelika Wiltinger |
Product Description
About the Book
Angelika Wiltinger geht der Frage nach, wie vergleichende Werbung die Kaufentscheidung des Konsumenten beeinflusst und ob sie eine h�here Werbewirkung als nicht vergleichende Werbung hat.
ISBN: 9783824477197
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