Duke University Press
Swift Viewing (English, Charles R. Acland)
₹3,437
Inclusive of all taxes. Free shipping on orders above ₹499.
Quantity:
1
Free DeliveryAbove ₹499
7-Day ReturnEasy returns
100% AuthenticVerified product
Product Description
About the Book
Since the late 1950s, the idea that hidden, imperceptible messages could influence mass behavior has been debated, feared, and ridiculed. In Swift Viewing , Charles R. Acland reveals the secret story of subliminal influence, showing how an obscure concept from experimental psychology became a mainstream belief about our vulnerability to manipulation in an age of media clutter. He chronicles the enduring popularity of the dubious claims about subl…
ISBN: 9780822349198
Specifications
| Publisher | Duke University Press |
| Language | English |
| ISBN-13 | 9780822349198 |
| ISBN-10 | 0822349191 |
| Author | Charles R. Acland |
