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Exemplification in Communication (English, Dolf Zillmann | Hans-Bernd Brosius)
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About the Book
This volume offers a new conceptual framework for exemplification, a coherent theoretical approach based on contemporary psychological models of information processing, and an exhaustive integration of the pertinent research demonstrations. Focus is on the news media, but the influence of fiction and quasi-fiction is also considered. The informational competition between concrete, verbal, or pictorial exemplification and abstract, mostly quantita…
ISBN: 9780805828108
Specifications
| Publisher | Routledge |
| Language | English |
| ISBN-13 | 9780805828108 |
| ISBN-10 | 0805828109 |
| Author | Dolf Zillmann | Hans-Bernd Brosius |





