National Identity and Global Sports Events (English, Alan Tomlinson | Christopher Young)
by Alan Tomlinson | Christopher Young
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About the Book
Explains why cities dig deep in their pockets to host the Olympics and countries breed teams for success on the world soccer stage. National Identity and Global Sports Events looks at the significance of international sporting events and why they generate enormous audiences worldwide. Focusing on the Olympic Games and the men's football (soccer) World Cup, the contributors examine the political, cultural, economic, and ideological influences that…
ISBN: 9780791466155
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