Attitudes (English, Russell H. Fazio | Richard E. Petty)
by Russell H. Fazio | Richard E. Petty
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About the Book
The study of likes and dislikes - what social psychologists refer to as "attitudes" - has been a central focus of the field for decades. What are attitudes? How can we study and measure them scientifically? How are they formed and changed? Of what functional value, if any, are they? How do they come to influence our attention, perception, judgments, and behavior? These are among the questions that have spurred social psychological research on att…
ISBN: 9781841690094
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